@article{MeyerBalsamO'Keeffeetal.2019,
  author    = {Manfred Meyer and Markus Balsam and Arlo O'Keeffe and Christian Schl{\"u}ter},
  title     = {ADMOTIONAL: Towards personalized online ads},
  journal   = {International journal of computer science \& applications (IJCSA)},
  volume    = {8},
  number    = {2},
  pages     = {59 -- 80},
  year      = {2019},
}