@inproceedings{SpillerWeinachtKoehler2018, author = {Ralf Spiller and Stefan Weinacht and Andreas K{\"o}hler}, title = {The Business School Fortress – Still Not Taken}, booktitle = {Konferenz: The Management Game of Communication: How PR/Corporate Communication Supports Organizations and What Communicators Can Learn from Management Disciplines, 1.-3. Oktober 2015 in Oslo, Norwegen}, year = {2018}, }