Management von Medienmarken
Author: | Jörg Tropp, Stefan Weinacht |
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ISBN: | 978-3-658-09591-8 |
Parent Title (German): | Handbuch Medienökonomie. Band 1 |
Publisher: | Springer VS |
Place of publication: | Wiesbaden |
Editor: | Jan Krone, Tassilo Pellegrini |
Document Type: | Part of a Book |
Language: | German |
Date of Publication (online): | 2021/07/09 |
Year of first Publication: | 2020 |
Publishing Institution: | Westfälische Hochschule Gelsenkirchen Bocholt Recklinghausen |
Release Date: | 2021/07/09 |
First Page: | 677 |
Last Page: | 703 |
Departments / faculties: | Fachbereiche / Informatik und Kommunikation |
Licence (German): |